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Will Facebook die? (Is Facebook already dead?)
The full lifecycles of major social media platforms have yet to be realized. Sure, there have been plenty of virally successful platforms that were quickly adopted, used and then dropped (Hello...
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From Re/Code, this is why media companies are obsessed with Snapchat
Looking to find younger audiences on social networks? Today, that means Snapchat, as summarized here by Peter Kafka at Re/Code: This is why media companies are obsessed with Snapchat, via Re/Code and...
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Hype cycles: taking tech journalists to task for Meerkat
If you’re in a cynical mood or just feeling a bit exhausted by another cycle of tech-journalism hype, treat yourself to this piece by Tero Kuittinen on Meerkat and Periscope (or, more succinctly, how...
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Irony alert: summary of MarTech conference bemoans amount of MarTech
Nestled somewhere between a #humblebrag and unintentional comedy is this summary of this week’s MarTech conference in San Francisco, entitled “Does So Much #MarTech Make You Want To Scream?” That is,...
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Embed Twitter, YouTube, SlideShare, Instagram, really anything
File this under “The internet will do cool things without you even asking for them”: did you know that when you share a video, photo or song on your WordPress blog you can embed the full content...
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Instagram releases 3 new filters and yes, they still sound like band names
Big news from Instagram yesterday: three new photo filters and the ability to use emoji in hashtags (well, at least some emoji; sorry eggplant!). As expected, the new filters have appropriately...
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Here’s how you manage your Daily Deck emails
New in Rallyverse: you can now manage the time that receive your Daily Deck emails in Settings. Navigate to Settings // Notifications and you can set the time that you receive your Daily Deck email...
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5 ways Rallyverse helps you curate your own content
Last week we shared 3 reasons why the most important content you curate is your own. The tl;dr is that your evergreen assets can produce engagement again and again, so long as you know when they’re...
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Pinterest, WhatsApp remind us that something has to pay for all these amazing...
Looks like it’s upfront season for new social ad products. Pinterest announced a new portfolio of ad products that are set to debut this summer that cover advertising scenarios across the marketing...
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New in Rallyverse: all your tags are belong to us
Rallyverse now automatically adds tags to all of your content suggestions. While we’ve supported tags for a while, they’ve required that you (a) set up those tags in Settings and (b) manually add the...
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It’s a visual world; here’s an infographic on how humans react to graphics
Communication is increasingly visual. Whether it’s tending or your Instagram or Snapchat presence, or just being smart about engaging your followers on Twitter and Facebook, mastering visual...
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So what counts as social media automation?
What are we calling social media automation these days? A post on Jeff Bullas’ blog attempts to tackle that question, and lands squarely in the “mostly efficiency tools, not at all spammy” camp:...
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We are all headline writers now; here’s where they matter most
Who knew that in 2015 all marketing professionals would maintain a steady alternate career as headline writers? That is, if you do social media or content marketing as part of your job, you spend a...
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Got Writers Block? 5 Tips to get Writing again
Got Writers Block? 5 Tips to get Writing again. Writers Block happens to all of us. You sit down to write a new blog post, newsletter, social media post and you stare blankly at the computer screen....
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Create dynamic content widget for your website in 3 easy steps
Creating dynamic content widgets on your website is a powerful way to keep content on your website fresh and delivering great content to your site visitors but can be quite tedious if you update it...
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All your Rallyverse recommendations in RSS!
YES you can have it ALL! All in RSS that is. All your Rallyverse recommendations in RSS! All your Rallyverse Content Hub in RSS. All your published content in RSS! We’re going old skool. So if you...
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30/ 60/ 10: The Golden Ratio for Social Media Marketing UPDATED
We first published “30/ 60/ 10: The Golden Ratio for Social Media Marketing“ over 2 years ago. It was based on data from our customers on how they were using social and content marketing. And our...
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Are you using a Complete Content Marketing Platform?
You probably have a content marketing platform for your business but is it a Complete Content Marketing Platform? We think you should have a complete one so you can do all your content related tasks...
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What social networks am I connected to in Rallyverse?
What networks am I connected to in Rallyverse? Great question and one we get a lot from our clients that are often managing multiple brands or campaigns for brands. When you are managing social and...
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15 Capabilities you need in a Complete Content Marketing Platform
You probably have a content marketing platform for your business but is it a Complete Content Marketing Platform? We think you should have a complete one so you can do all your content related tasks...
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How do I switch profiles in Rallyverse? We have 3 easy steps!
How do I switch profiles in Rallyverse? Now that is a great question. We have 3 easy steps! We have lots of customers using Rallyverse that range from having a couple profiles to having several...
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3 Easy Tips to Optimize your Dynamic Content Hub
3 Easy Tips to Optimize your Dynamic Content Hub. You don’t know what a Content Hub is? Content Hubs are powerful tools to curate content for your brand and bring fresh content to your site visitors....
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What Rallyverse Plan do I have?
What Rallyverse Plan do I have? Now that is a great question. You signed up for Rallyverse and you forgot what plan you are on. Or you are looking for features you think you should have but you don’t...
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Do you have a Complete Content Marketing Platform?
Do you have a Complete Content Marketing Platform? You need one for your business. Odds are you probably have a content marketing platform for your business but is not a Complete Content Marketing...
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Social is the Act of Discovery Stupid!
Social is the Act of Discovery Stupid! People talk about “Social” being the new thing. That prior to the advent of Facebook, Twitter, Instagram and Snapchat people have never before connected like...
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5 Reasons why Social beats Search for Discovery
5 Reasons why Social beats Search for Discovery Search is great! I use it everyday. Many times a day in fact. You are welcome Google and Bing! I get great results and it is super fast. But let’s...
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Increase your Online Presence with this one curation tool
You can Increase your Online Presence with this one curation tool. You know that the more relevant, interesting, and entertaining the content that you create, share and publish, the more your...
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Content Curation can tackle your Top 3 Content Marketing Challenges
Content Curation can tackle your Top 3 Content Marketing Challenges Content marketers have a big challenge: creating new, relevant and great content and information for their audience, customers and...
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Boost your Marketing Outreach with Automation – Social Media Automation and...
Boost your Marketing Outreach with Automation – Social Media Automation and Content Marketing Automation We have 5 Strategies to help you make sure your Marketing Outreach is in overdrive. Now...
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Content Marketing Works: 4 Clear Benefits from Great Content Marketing
Content Marketing Works! It really does but some business owners aren’t always sure what is in it for them and their business. Well here are 4 ways Content Marketing Works for your business – at...
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